When we are still thinking about getting over the festive days, Hollywood has celebrated on of its biggest events of the year. Marking it’s 75th anniversary the Golden Globes celebrated its most claimed and remarkable ceremony. Preceded by the #MeToo movement and the recent #TimesUp campaign, strong and powerful speeches were shared. And, of course, awards were given to well deserved candidates. But, what has been shared about all that on Twitter? Let’s discover it the Tweet Binder report.
#GoldenGlobes general statistics
As you may know (or not), Tweet Binder allows to analyze on real time and past data with no limits. #GoldenGlobes is a good example of how important is to set live data analysis to register big event’s information. Not only to get to know its impact and social relevance. Also to be able to understand how the content has been shared and how its is consumed. For instance, looking at the #GoldenGlobes general statistics we can determine that most of the users that tweeted about it did it with RTs. While ten per cent of the tweets are original ones, most of the data analyzed are RTs.
#GoldenGlobes is the official hashtag of the awards. But, as it has been long proven, more than one hashtag is usually tweeted by the users to talk about the same topic. That’s has happened here too. #GoldenGlobes is heavily used but hashtags like #TimesUp have had a huge relevance too. It is also significant that the hashtag #Globes75, also promoted as official, has not really used. It is important to pick up a right and recognizable hashtag to promote events or campaigns. They help to englobe the conversation and also get more accurate data. We, at Tweet Binder, can create reports that analyze more than one hashtag or account. But being precise is always better than offering different options.
#GoldenGlobes contributors influence
Another interesting fact about the report’s data is the contributor influence. Not only the night and the ceremony was full with amazing actors and actresses. So did Twitter with influential accounts tweeting. From the accounts that have been tracked, it can be said that Twitter users with a significant impact tweeted about the #GoldenGlobes. In fact, it’s quite remarkable that more than 16,600 account have over 5,000 followers. What’s more, that the average number of followers of the contributors analyzed is a little over 8,000.
The data are great. There’s no doubt about it. What Tweet Binder can assure you is that we are here to help you anytime you need. Wether you need to run a big report, like the Globes one, or a smaller analysis: trust Tweet Binder.
Not only to analyze your campaigns. You can also rely on our expertise to make your event memorable. Our custom services and our dedicated team is always ready to work hard to pursue your needs. Let’s do it, set your goal and let us be part of you success. Contact us!