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After 11 years of hard work and countless adventures we are delighted to announce that Audiense has acquired Tweet Binder. We are now part of the Audiense family and we couldn’t be happier.
Audiense, a leading audience intelligence platform, has recently acquired Tweet Binder, a renowned Twitter analytics tool. This acquisition brings together two complementary products and services, allowing both companies to expand their product offerings and strengthen their positions in the Twitter analytics market.
Benefits of this acquisition for both Audiense and Tweet Binder
- Enhanced Product Offering: Audiense now offers a more complete Twitter analytics solution as a result of the purchase of Tweet Binder. Audiense is able to give its clients an understanding of their social media presence and hence provide an even better customer service. The acquisition gives Tweet Binder access to Audiense’s audience intelligence technology, enabling a deeper comprehension of the target audience and its activities.
- Increased Customer Base: Both companies have a significant customer base in the social media analytics market. By acquiring Tweet Binder, Audiense gains access to its customer base and expands its reach. At the same time, Tweet Binder gains access to Audiense’s customer base, providing an opportunity to upsell and cross-sell its products and services.
- The best Data Analysis: Audiense and Tweet Binder can provide a more complete Twitter analytics solution by merging their individual strengths. The Twitter analytics provided by Tweet Binder can be combined with Audiense’s audience intelligence platform to provide deeper insights and analysis. This enables users to decide on their social media tactics with greater knowledge.
- Increased Brand Recognition: This acquisition provides an opportunity for both companies to increase their brand recognition in the social media analytics market. Tweet Binder can leverage Audiense’s established brand to gain greater exposure, while Audiense can expand its reach through Tweet Binder’s well-known brand.
- Synergy and Collaboration: Finally, the acquisition of Tweet Binder by Audiense provides an opportunity for both companies to collaborate and create synergies between their products and services. This collaboration can lead to the development of new, innovative solutions that meet the evolving needs of their customers.
About Audiense Ltd
Audiense Ltd is a leading provider of social media analytics and insights, and they are an excellent fit for Tweet Binder. They have a proven track record of delivering high-quality solutions that help businesses make data-driven decisions and optimize their social media presence.
One of the reasons why Audiense Ltd is such a great company is their focus on innovation. They are constantly developing new tools and techniques to help their clients stay ahead of the competition. For example, they recently introduced a new AI-powered sentiment analysis tool that can accurately gauge the emotional tone of social media posts. This kind of cutting-edge technology can be incredibly valuable for businesses looking to better understand their customers and improve their social media strategies.
Another reason why Audiense Ltd is a great fit for Tweet Binder is their commitment to customer service. They understand that their clients rely on their insights to make important business decisions, and they go above and beyond to ensure that they are getting the support they need. Whether it’s through their dedicated account managers or their comprehensive online resources, they are always there to help their clients succeed.
This acquisition of Tweet Binder by Audiense represents a strategic move by both companies to expand their product offerings and strengthen their positions in the social media analytics market. By combining their strengths, they can offer a more comprehensive social media analytics solution and provide their customers with a better understanding of their social media presence. Furthermore, the acquisition provides an opportunity for both companies to increase their brand recognition and collaborate on new, innovative solutions.
If you have any questions you can visit the FAQs page or reach out at any moment, we’ll be happy to help.
Javier is the founder and CEO at TweetBinder. With more than 10 years of experience in Twitter Analytics space, he is on the mission to build best-in-class Twitter marketing tools helping X community to thrive.